Optima is a humanist sans serif typeface that combines classical beauty with modern simplicity. Its elegant curves and clear letterforms make it stand out in branding, editorial layouts, packaging, and corporate design. The font blends the strength of serif styles with the clarity of sans serif structure, giving it a timeless and versatile appeal. Designers choose Optima for projects that need sophistication, balance, and readability.
Optima Font Family was designed by Hermann Zapf. All rights reserved by the original author. This font is free for personal use only.
